Our story

Better Nature began more than 20 years ago. It was inspired by an ongoing adverse reaction and an eager health professional who has a natural passion for bio-science.

Better Nature Pain Relief products were designed by Physiotherapist Velimir Pajic. Vel applied a multitude of topical products daily to help treat an array of ailments for a broad client group. This led to a severe adverse reaction on his hands, which led to a brilliant invention.

Setting out to develop a new pain relief range, Vel wanted to make products that are gentle on hands, effective, made with quality naturally sourced ingredients, and manufactured in Australia.

In 2005 Velimir launched Velbexx-17, which was a great success amongst professional sport clubs and athletes across Australia. The Velbexx-17 formulation was further optimised and became Better Nature Pain Relief in 2018.

Sourced from nature, backed by science.

The ingredients we source must meet our strict quality first approach and obtain organic certification, best extraction method and a certificate of analysis (CoA) to provide full transparency about every ingredient we use.

From raw ingredient to pain relieving formulations, we follow rigorous processes ensuring our products remain the highest quality.

❤ Australian made

At Better Nature we always consider the flow-on effects of our purchasing decisions. When we buy Australian Made products, we are helping support local businesses, manufacturers, local growers and communities across our nation. Better Nature is an Australian owned business with all products manufactured in Australia.